Most dental practices rely on referrals, word of mouth, or inconsistent local marketing. The problem is simple: these channels don’t scale. If you want predictable, steady new patient flow every single month, Google Ads is the most reliable acquisition channel you can build.
Here’s why.
Why Google Ads Works So Well for Dentists
When someone needs a dentist, they don’t scroll social media. They search.
“dentist near me” “emergency dentist” “teeth cleaning cost” “dental implants dentist” “orthodontist near me”
These searches show high intent and often lead to quick appointments. A well-structured Google Ads campaign captures this intent and converts it into booked patients.
How We Consistently Drive 87+ New Patients per Month
At SRGrow, we specialize in performance marketing for local service businesses across the U.S., including dentists, orthodontists, and cosmetic practices. After managing millions in ad spend, here’s the framework that reliably delivers results.
1. High-Intent Keyword Targeting
We focus on patients who are ready to book:
- Dentist near me
- Emergency dentist
- Dental implants
- Invisalign
- Kids dentist
- Teeth whitening
These keywords often convert within the first click because the patient already knows they need care.
2. Location-Based Ad Segmentation
Instead of running one broad campaign across the whole city, we break your area into micro-zones:
- ZIP codes
- 1–3 mile radius groups
- High-income neighborhoods
- Areas with dental demand but poor competition
This reduces wasted spend and drives down your cost per booked appointment.
3. Conversion-Optimized Landing Pages
Sending traffic to your generic website loses money. We build dedicated pages designed for one goal: book an appointment.
What we include:
- Strong headline (e.g., “Same-Day Dentist Appointments Available”)
- Clear pricing or insurance options
- Before/after photos
- Urgency-based CTAs
- Click-to-call buttons
- Instant booking forms
This alone can double your patient acquisition numbers.
4. Real-Time Call Tracking & Lead Qualification
Every call, form fill, and booking is tracked — so you know exactly how many new patients came directly from ads.
We measure:
- Cost per lead
- Cost per booked appointment
- Cost per new patient
- Lifetime patient value
Our clients often see cost per patient between $35–$70, depending on service type and location.
5. Retargeting for High-Value Services
Not everyone books on the first visit. That’s why we build retargeting campaigns for:
- Smile makeovers
- Veneers
- Dental implants
- Invisalign
- Cosmetic treatments
These campaigns often generate the highest return on investment.
What You Can Expect in the First 90 Days
Based on SRGrow’s past dental campaigns:
- 300–500 targeted leads
- 87–120 new patients/month
- 2–4x return on ad spend
- Higher acceptance rate on premium procedures
- Stronger appointment pipeline
- Reduced front-desk drop-offs
- Improved brand visibility in your local market
This works even in competitive cities.
Why Dental Practices Work With SRGrow
- We manage all major paid channels for local businesses
- Experience with U.S.-based dental clinics, orthodontists, and implant centers
- Proven frameworks for lowering CPL and increasing booked appointments
- Transparent reporting
- No long-term contracts
- U.S. hours support available
You get a full marketing team without hiring in-house.
If You’re Ready to Scale Your Dental Practice
You can book a free audit call here: https://calendly.com/srgrow-marketing/30min
Visit our site: https://srgrow.com/
We’ll walk you through what it would take to generate your first 87+ new patients per month — and what budget, keywords, and landing page structure will be required.